Beers came up with a strategy to test them, based loosely on the Adidas ZX 850 Femme Food Network show Cupcake Wars. Every one who brought a potential solution got an assignment. Nike Free Run 3.0 Donne She told them: Go build it for me in one hour. Bring it back to me. Tell me if the idea is still viable. If it’s still viable, tell me what makes it viable or what’s limiting it. Beers called it “learning fast,” as opposed to “fail fast,” Nike Air Vapormax Dames the unofficial motto of Silicon Valley. The team quickly figured out the limiting factors in building the shoe,Nike Air Max 90 Donne Rosa like where they needed to wait for technology to advance. Motors and electromagnets had to get smaller before Nike could use them as it wanted, which is part of the reason the idea took so long to come to fruition.To keep testing the ideas, Beers and the team kept handing out additional assignments. If the first idea was viable, the person or group that proposed it then had four hours to flesh it out Nike Air Max 95 Dames and see if it still held up. The next round was two or three days. Finally, the Adidas Falcon Dames ideas still standing got a week in which to actually be turned into a product. “We went through this many, many times in the course of the HyperAdapt,” Beers said, “especially in learning how to set the lacing and how to get it to balance so that Nike Air Max 270 Damenit fit multiple people well.”Though a shoe that would automatically lace right after you put it on was the Nike Air Max 2017 Womens original goal, it wasn’t necessarily the best option for a real product. Beers says the team spent a lot of time considering the possibilities, such as putting buttons on the shoe so the user could decide when and how much to tighten it, or having a remote on a wristband that would offer the same control. Because the shoe was foremost about the user experience—as opposed to, say, performance or cost—that was an aspect they couldn’t afford to get wrong.Again, they needed to test. But Adidas Ultra Boost Damenthey couldn’t yet build a real auto-lacing shoe, so they simulated one: We had in fact models of the HyperAdapt that were on remote. They were on remote that we threw together super quickly. We tested it on people in a matter of a couple of hours to find Nike Air Max Tn Donne out if autolacing would be impactful and useful in what the customer wanted. The awe on people’Nike Air Max 270 Dames s faces when the shoes appeared to lace themselves was evidence that there was no substitute for genuine auto-lacing. “We knew where we were going. We knew how we were selling it,” Beers said, adding that simulating the user experience was a fast, inexpensive way of getting answers about how valuable the idea was.The finished shoe uses sensors that can sense tension and the volume of the foot inside. When you put it on, the shoe closes to a comfortable amount of tension, forming around the shape of the wearer’s foot.A sneaker isn’t the easiest place to embed an electronic lacing engine. There is limited space, moisture from sweat, and the normal impacts of walking and running.